GLOBAllY WHO?
GLOBALLY GHETTO started as a fashion blog, looking for cool and good quality ecofriendly clothing
to wear and share. Akua, Globally Ghetto’s founder, being very very very picky about her
clothing, struggled to find what she was looking for. Especially when she set her heart on
sustainable. It was close to impossible to find something interesting to wear that didn’t cost
one month’s rent! This and the lack of innovation since the 80’s in the fashion industry, left her
no choice but to do it herself. Right before the first corona outbreak was when Akua had
created her first collection. Check it out in the look book!
Why sustainable?
Fast fashion, that’s why. Let's quickly go back in time when natural fibers were very common
Western capitalist leaders at the time, decided to create a monopoly on mass produced fabrics,
reducing it to the few we know now. Years later and these “top dogs” of fashion, have created
an industry that goes against all logic. They have led us into a world where our natural resources are rapidly declining, our air is extremely polluted and now our minds are scattered.
This motivates us at Globally Ghetto to do better and we will forever continue to fight against
these ideals.
The Goal
GlLOBALLY GHETTO’s
focus is on the fashionistas who want a bang for their buck! We provide S.A.S: Sustainable,
affordable and sassy fashion. Sis, we can stylish without harming our precious planet earth,
Mission: Fusing sustainable & innovative solutions with street style & art.
Vision: Closing the gap between street culture, sustainability & style
Using a unique design process, we fuse ancient wisdom, traditional clothing styles, dopewear
and modern styles together. Our ancient designs principles include: Mathematical perfection,
layered art with symbolic meaning, and natural materials. We invest substantial time in
research and development, finding new sustainable inventions and ancient processes in fabrics
and manufacturing. We strive to be at the forefront of implementing fashion innovation and creating a 100% natural dopewear brand.
The Promise
Globally Ghetto is working towards having zero carbon, zero water wastage and being 100%
fair-trade. Our supply chain will be 100% with access to supplier information and more. Down
the line, we hope to begin creating our own sustainable fabrics. For example, orange peel,kapok, and banana peel fabrics. We plan to invest in automation in the fashion industry to
minimize the labor cost.
We hope to carry sustainability into the work place and use 100% renewable energy in our
studio. Having a diverse group of employees is also important for us.
The Owner
Miss G or Akua Gyamfuwaa is the founder of Globally Ghetto. Born in Ghana but raised by the
world, her globalist has an influence on her fashion. She is drawn to African, South East Asian
and South American cultures due to their similarities, colorful pallets and respect towards
nature. Society has built a negative construct around people who live in the ghetto. These
people inspire pop culture in music, fashion and art, and have been for the past 100 years. We
are inspired by this persistence, strength and empathy. Miss G embodies these values and
designs streetwear for women like her.
our next moves
World domination! No for real, we want the world to think differently about what they are
buying and how it makes an impact! Our end goal is to create fashion made from different
fibers collecting in Africa, for example banana, coconut and pineapple fibers to create fabrics,
plastics, hair extension, you name it! Distributing it to the world, we want to pioneer the
normalization of these materials. Before we can get there, Globally Ghetto fashion is the
priority that will break this fast fashion disaster.
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